16:00 CET

  • 60 minutes

  • FREE of charge

Does your company need a data governance or data management initiative?

Many companies have already understood the value of data for their business. They put a data-related initiative on their agenda. But then they face a dilemma: what kind of program do they need? The challenge is that the data management community does not have an aligned, unambiguous definition of data governance and data management.

In this webinar, we answer three questions to assist you in making the right choice:

  • WHAT are data management and data governance?
    We will demonstrate the meaning of these terms and the relations between them.
  • WHY is it important to distinguish data governance from data management?
    The correct choice will assist you in setting up the correct goals and feasible scope for your initiative.
  • HOW can you define and plan the required initiative?
    We will illustrate the common steps to plan and perform a data-related initiative.


Irina steenbeek

About the speaker

Dr. Irina Steenbeek is the founder and managing director of Data Crossroads. She is a data management practitioner with more than 11 years of experience. The key areas of her professional expertise are the data management maturity assessment, implementation of data management frameworks, and data lineage. Irina has practical experience in software implementation such as ERP and DWH/BI, management consultation, financial and business controls, and data science.

Throughout the years, she has worked for global institutions as well as large- and medium-sized organizations in different sectors, including but not limited to financial institutions, professional services, and IT companies.


  • 10 November 2022 – Webinar “Data Lineage as an Enabler of a Metadata-driven Organisation?”Organised by DataGalaxy

  • 4 November 2022 – Webinar “Building Your Successful Data Lineage Business Case in 9 Steps”Organised by Dama Perú

  • 3 November 2022 – Webinar “Data Lineage for Finance and Risk Professionals” – Organised by Trigyan

  • 21 October 2022 – Live presentation “Metadata-driven organization”Dag van de Metadata 2022 – Ministry of Finance of the Netherlands
  • 17 October 2022 – Workshop “Data Lineage from a business perspective”BI-United, the network of BI professionals in the Netherlands
  • 4 October 2022 – Webinar “How Data Lineage Supports Business Change Initiative”Organised by Manta
  • 13 September 2022 – Webinar “Knowledge Graphs, Metadata Management, and Data Lineage”Organised by Trigyan